Desert Tan

Inspired by the desert sand, Desert Tan redefines the experience of getting a spray tan through a boutique experience, allowing customers to customize their spray. The brand color palette was inspired directly by the desert landscape.

Branding the entire experience from prepping for a spray tan to the aftercare was important to build customer confidence in Desert Tan. Ensuring the DT Brand stayed consistant throughout different touch points allowed customers to rely on DT.